Florence is a hub for adventure-seekers. Located right in the center of the Oregon Coast, it’s a short trip to big sand dune expeditions, miles of beach for kiteboarding and surfing, and ancient forests for biking.
Visitors and residents alike often head out into the wild to ride dune buggies and ATVs, or sand-boards, on the nearby dunes. But the dunes are just the beginning, with the Siuslaw River flowing right through the middle of town and a dozen pristine lakes within a dozen miles. Florence itself has a vibrant Old Town district with lodging, a marina, quaint shops, fascinating galleries, and incredible food and drink. Voyage into the great unknown, and then wind down the day with a local craft beer and some fresh seafood.
Featured Spots
Central Coast
Heceta Head Lighthouse
There are few more dramatic vistas along the Oregon Coast than Heceta Head, a 200-foot bluff that juts out into the sea and is crowned with a 56-foot-tall lighthouse that has steered ships from danger since 1894. The view is...
Summer StreetFlorence, OR
(541)547-3416
Central Coast
Sea Lion Caves
America’s largest sea cave, Sea Lion Caves is a privately owned wildlife preserve and bird sanctuary that is the year-round home of the Steller sea lion. Sea Lion Caves is not a zoo, so the protected marine animals come and...
91560 Hwy 101Florence, OR
(541)547-3111
Email us (info[at]sealioncaves[dot]com)
Central Coast
Florence Events Center
A full-service convention and performing arts facility on the central Oregon coast capable of hosting groups up to 500. There is a 457-seat proscenium theater for general sessions and fine art performances such as concerts, plays, ballet and opera.
715 Quince StFlorence, OR
(541) 997-1994
Email us (lis[at]eventcenter[dot]org)
Central Coast
The Mustard Seed
The Mustard Seed offers arts & crafts and cooking classes and workshops.
509 Kingwood StreetFlorence, OR
541-991-3888
Email us (deb[at]themustardseed1720[dot]com)
Central Coast
Mike Kelly’s Guide Service
Mike Kelly offers guided fishing trips for salmon and steelhead trips year-round on the Siuslaw, Umpqua, Siletz, Coquille, Elk and Sixes Rivers depending on the fish runs and latest fishing conditions.
Florence, OR
541-729-7446
Email us (mikekellysguideservice[at]yahoo[dot]com)
Central Coast
C&M Stables
Conveniently located southwest of Portland and just north of Florence, Oregon, C&M Stables offers a variety of horseback riding experiences for beginning, intermediate and advanced riders. Choose a horseback riding adventure that fits your style!
90241 Highway 101Florence, OR
(541) 997-7540
Email us (office[at]candmstables[dot]com)
Central Coast
Blue Heron Gallery
The Blue Heron is an ocean themed gallery with a wide variety of locally, regionally, and nationally acclaimed fine artists.
1385 Bay StreetFlorence, OR
541-997-7993
Email us (blueherongallery[at]oregonfast[dot]net)
Central Coast
Bicycles 101
Bikes of all types. Guitars and accessories, strings stands tuners etc…
1537 8th StreetFlorence, OR
541-997-5717
Email us (bicycles101[at]inbox[dot]com)
Central Coast
Confederated Tribes of Coos, Lower Umpqua and Siuslaw Indians
A sense of abundance and gratitude defines the Confederated Tribes of Coos, Lower Umpqua and Siuslaw Indians, a cultural identity that springs from the richness of their ancestral homeland. Since long before written records, the miluk (Coos), hanis (Coos), shayuushtl’a...
Florence, ORCentral Coast
Aero Legends
Enjoy a visual tour that you’ll be talking about the rest of your life. The stunning, breathtaking views along with the thrill of an open cockpit will prove to be a highlight of your recreational time in Florence. Make appointments...
Florence, OR
541-991-6139
Email us (terry[at]tomenyaero[dot]com)
Central Coast
Carl G. Washburne Memorial State Park
Washburne is located on the east side of Highway 101 with a buffer of native plants and trees between you and the highway. The campsites are spacious and are available on a first come first served basis except for the...
Florence, OR(541)547-3416
Central Coast
Kitchen Klutter
Kitchen Klutter is a family-owned kitchen supply store in the heart of Old Town Florence on Bay Street.
1258 Bay StreetFlorence, OR
541-997-6060
Email us (kitchenklutter[at]gmail[dot]com)