Florence is a hub for adventure-seekers. Located right in the center of the Oregon Coast, it’s a short trip to big sand dune expeditions, miles of beach for kiteboarding and surfing, and ancient forests for biking.
Visitors and residents alike often head out into the wild to ride dune buggies and ATVs, or sand-boards, on the nearby dunes. But the dunes are just the beginning, with the Siuslaw River flowing right through the middle of town and a dozen pristine lakes within a dozen miles. Florence itself has a vibrant Old Town district with lodging, a marina, quaint shops, fascinating galleries, and incredible food and drink. Voyage into the great unknown, and then wind down the day with a local craft beer and some fresh seafood.
Featured Spots
Central Coast
Florence Events Center
A full-service convention and performing arts facility on the central Oregon coast capable of hosting groups up to 500. There is a 457-seat proscenium theater for general sessions and fine art performances such as concerts, plays, ballet and opera.
715 Quince StFlorence, OR
(541) 997-1994
Email us (lis[at]eventcenter[dot]org)
Central Coast
Sea Lion Caves
America’s largest sea cave, Sea Lion Caves is a privately owned wildlife preserve and bird sanctuary that is the year-round home of the Steller sea lion. Sea Lion Caves is not a zoo, so the protected marine animals come and...
91560 Hwy 101Florence, OR
(541)547-3111
Email us (info[at]sealioncaves[dot]com)
Central Coast
Heceta Head Lighthouse
There are few more dramatic vistas along the Oregon Coast than Heceta Head, a 200-foot bluff that juts out into the sea and is crowned with a 56-foot-tall lighthouse that has steered ships from danger since 1894. The view is...
Summer StreetFlorence, OR
(541)547-3416
Central Coast
Manna
MANNA is a working studio and retail shop, established by husband and wife duo, Zak & Whitney Shelhamer. Zak is a full-time filmmaker and photographer, while Whitney is an established fine jewelry designer and licensed apothecary artist. In 2016 they felt...
1297 Bay St.Florence, OR
Central Coast
Florence Area Chamber of Commerce
Florence Area Chamber of Commerce is right on Highway 101 in Florence on the Oregon Coast. Services include a staffed visitors information center, driving guides, maps, lodging, restaurant and attraction brochures, and other travel-related information provided by friendly, knowledgeable greeters.
290 Hwy. 101Florence, OR
541-997-3128
Central Coast
The Mustard Seed
The Mustard Seed offers arts & crafts and cooking classes and workshops.
509 Kingwood StreetFlorence, OR
541-991-3888
Central Coast
Sand Dunes Frontier Inc
A unique opportunity to experience the Oregon Dunes. Located four miles (6.4 km) south of Florence with direct access to the dunes. Offering guided tours, group tours, ATV rentals, gift shop, snack bar, ATV camping and miniature golf.
PO Box 239Florence, OR
(541) 997-7173
Email us (mike[at]buckwaldaccounting[dot]com)
Central Coast
C&M Stables
Conveniently located southwest of Portland and just north of Florence, Oregon, C&M Stables offers a variety of horseback riding experiences for beginning, intermediate and advanced riders. Choose a horseback riding adventure that fits your style!
90241 Highway 101Florence, OR
(541) 997-7540
Email us (office[at]candmstables[dot]com)
Central Coast
Siuslaw Pioneer Museum
Displays relics and historical information featuring the Siuslaw River and its pioneers. Home life, farming, fishing, lumbering and transportation are shown in displays and pictures. Wheelchair ramp. Closed Mondays. Cost $2 per person. Closed in December
278 Maple StFlorence, OR
(541) 997-7884
Email us (museum[at]winfinity[dot]com)
Central Coast
Aero Legends
Photo Credit: Cliff Harvey T. F. `Sam` Spayd offers a visual tour that you’ll be talking about the rest of your life. The stunning, breathtaking views along with the thrill of an open cockpit will prove to be a highlight...
Florence, OR
541-991-6139
Email us (samspayd[at]oregonfast[dot]net)
Central Coast
Sand Master Park
What can you do on the Oregon coast? Enjoy the world’s first sandboard park. Located in the city of Florence in beautiful Lane County. 40 acres of privately owned sculpted sand dunes with a variety of beginner to advanced slopes...
Florence, OR541.997.6006
Central Coast
Blue Heron Gallery
The Blue Heron is an ocean themed gallery with a wide variety of locally, regionally, and nationally acclaimed fine artists.
1385 Bay StreetFlorence, OR
541-997-7993
More Info
Florence Chamber of Commerce
Florence, OR Mail:
Florence, OR
541-997-3128