Florence
Sunset at North Jetty in Florence, Oregon
Photo by Einahpets32 (Stephanie)
Located on the central Oregon coast along Highway 101, Florence is a scenic and recreational paradise. A charming old town which was originally a mill town, Florence has a population of over 6200. Old Town boasts a number of interesting shops and restaurants, and there is a marina and RV campground on the waterfront. Along Highway 101, there are many new stores in this growing area of the Oregon coast.
Camping, fishing, dune buggy rides, sand boarding, shopping, crabbing, clamming, birding, hiking and golfing are but a few of the activities available in Florence.
Featured activities
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Florence Events Center
Florence boasts a rare combination of scenery, cuisine and culture and the Florence Events Center is in the middle of it all! This 21,000 square foot facility annually hosts events ranging from ballet to blues and everything in between. The Events Center is home to the Last Resort Players theatre company and the Seacoast Entertainment Association's annual concert series. FEC also hosts three outstanding annual events: the Florence Festival of Books in September; the Celebrate Arts juried art show in November; and the Winter Folk Festival in January. Contact the Event Center to host your next event or private party. Planning something outdoors, or off site? No problem, the Event Center has a full rental inventory available to throw a world-class party or wedding including catering!
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Heceta Head Lighthouse
Named after Don Bruno de Heceta, a Spanish explorer, Heceta Head lighthouse is located north of Florence. This 56-foot tower was first lit in 1894. This lighthouse is 205 feet above the ocean and the light sits at the top of the 56' tower illuminated in 1894. A half-mile hike will lead visitors to this lighthouse, in addition to seabird nesting sites and nearby Bed and Breakfasts located in the assistant keeper's home. The short 1/2 mile hike to the top of the lighthouse from the parking lot is well worth the effort. The spectacular view makes it a great place to share a kiss or for a picnic. Open daily, May-September and Friday-Monday during March, April and October for tours.
Featured accommodations
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Driftwood Shores Resort & Conference Center
Driftwood Shores is the ultimate place to call home for your vacation, being the only oceanfront lodging property for mile. You will be merely steps away from ten miles of uninterrupted beautiful beaches. Whether you’re here with family, planning a trip with your closest friends, or looking for a place to spend a little quality time with a loved one, you’re sure to discover something truly special on the shores of the Oregon coast. Breathtaking views of the Pacific Ocean are just the beginning of this exceptional destination; the refreshing coastal air and bright sunshine is sure to help you rejuvenate on your stay, no matter how long. We are conveniently located close to the Oregon Dunes National Recreation Area, Sand Master Park, Sea Lion Caves and Heceta Head Lighthouse.
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Vacasa - Florence
There's no better way to truly experience Florence, Oregon than by living like a local in a private vacation home! Vacasa has dozens to choose from, including cozy cottages right downtown, waterfront retreats on the Siuslaw River and Siltcoos Lake, and oceanfront homes steps from the sandy beach. Every Vacasa home in Florence is unique, but many offer private hot tubs, full kitchens, fireplaces, WiFi, and pet-friendly policies. Find your ideal retreat today—visit Vacasa.com for detailed descriptions and photos of each property, along with customizable search and easy online booking.
Featured Events
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National Theatre Live Screenings at City Lights Cinema
City Lights Cinema in Florence screens two performances each of several filmed performances of Britain’s National Theatre Live. The works will be broadcast from London’s West End, where each play has received critical acclaim and public attention. Each play will have an evening showing on Wednesday and a matinee showing the following Saturday.
- October 3 & 6 – "Julie" starring Vanessa Kirby and Eric Kofi Abrefa and directed by Carrie Cracknell
- October 17 & 20 – "King Lear" starring Ian McKellen and directed by Jonathan Munby
- November 21 & 24 – "Allelujah!" written by Alan Bennet
- December 12 & 15 – "The Madness of King George" starring Mark Gatiss and Adrian Scarborough
- January 9 & 12 – "Antony & Cleopatra" starring Ralph Fiennes and Sophie Okonedo and directed by Simon Godwin
- February 27 & March 2 – "I’m Not Running" starring Sian Brooke and written by David Hare
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A Christmas Story
The Last Resort Players present a play in two acts based on everyone’s favorite holiday movie: A Christmas Story. Follow along to the familiar scenes of Ralphie and his desire for a Red Ryder BB gun, the feud over the lamp, a tongue stuck to a frozen pole and soap in the mouth after swear words. This production is directed by Jennifer Connor-Chaney with assistance from Cathy Dupont and other Last Resort Player members.
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“Home for the Holidays” with Charles Suniga
Former Florence resident and Siuslaw High School Graduate Charles Suniga returns to the Oregon Coast for a Christmas piano concert accompanied by backup singers. Suniga plays for the Portland Airport and various Lane County shows. He is the singer, songwriter and composer of "Moments of Peace" and has released five CDs which will be available to purchase at the event. An artist meet and greet will take place after the show.
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For more info
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Chamber of Commerce
290 Highway 101
Florence, Oregon 97439
Phone: 541-997-3128
Email: [email protected]
Website: www.florencechamber.com -
Florence Visitor Information – Eugene, Cascades & Coast
Phone: 541-484-5307 or 1-800-547-5445
Email: [email protected]
Website: www.travellanecounty.org/florence
