Located on the central Oregon coast along Highway 101, Florence is a scenic and recreational paradise. A charming old town which was originally a mill town, Florence has a population of over 6200. Old Town boasts a number of interesting shops and restaurants, and there is a marina and RV campground on the waterfront. Along Highway 101, there are many new stores in this growing area of the Oregon coast.
Camping, fishing, dune buggy rides, sand boarding, shopping, crabbing, clamming, birding, hiking and golfing are but a few of the activities available in Florence.
Florence Visitor Information - Eugene, Cascades & Coast
Eugene, Cascades & Coast... Real Adventures. Real Close. Located on the central Oregon coast at the mouth of the Siuslaw River, Florence offers visitors the opportunity to experience all of the region's variety in one visit. From fresh water lakes to miles of sand dunes and world-class landmarks, Florence is a favorite destination for visitors across the globe.
Experience the Oregon Coast like you have never seen it before. You will always remember a helicopter tour with ApexHeli. Offering a variety of tours throughout the Oregon Coast. ApexHeli was founded in 2007 and has since grown to a full scale helicopter and fixed wing commercial, tour and training company headquartered out of Florence, Oregon. Visit our website for details on tours and other services.
Vacasa - Florence
Vacasa is the Oregon Coast's largest vacation rental management, with over 400 privately-owned, professionally-managed rental homes located from Astoria in the north to Brookings in the south. Vacasa offers the perfect accommodation for every taste and budget, ranging from laid-back beach cottages to luxury oceanfront estates. Each vacation home is unique and amenities will vary, but many feature private hot tubs, full kitchens, fireplaces, WiFi, oceanfront or ocean views, and pet-friendly policies. Visit Vacasa.com for detailed descriptions and photos of each property, along with customizable search and easy online booking!
Comfort Inn of Florence
We are a 100% non-smoking hotel. Only a short drive away from the Pacific Ocean, Historic Old Town, Oregon Dunes National Recreation Area and Sand Pines Golf Course. Enjoy a free continental breakfast before a day at the beach.
Thanksgiving Dinner on the Oregon Coast
Thanksgiving dinner with a view of the ocean! Enjoy an all-you-can-eat salad bar and choice of entrée. No charge for seconds. Follow your Thanksgiving meal with the dessert bar. Reservations requested.
Festival of Trees in Florence
The Festival of Trees is an extravagant holiday display benefiting the Military Heritage Museum. Donations will be accepted and all money raised will benefit the museum! There will be 25 large trees and 10 tabletop trees available for purchase or on a “buy it now” price. Open to Public Noon – 3 p.m. VIP Only Event 4 – 6 p.m.