Florence

Located on the central Oregon coast along Highway 101, Florence is a scenic and recreational paradise. A charming old town which was originally a mill town, Florence has a population of over 6200. Old Town boasts a number of interesting shops and restaurants, and there is a marina and RV campground on the waterfront. Along Highway 101, there are many new stores in this growing area of the Oregon coast.

Camping, fishing, dune buggy rides, sand boarding, shopping, crabbing, clamming, birding, hiking and golfing are but a few of the activities available in Florence.

Featured activities

  • Sea Lion Caves

    91560 Hwy 101
    Florence, Oregon 97439
    541-547-3111

    The Sea Lion Caves (the world\'s largest Sea Cave according to Guinness) are located approx. 11 miles north of Florence and offers an awe-inspiring, intimate view of Sea Lions in their natural habitat. Descend over 200-feet into the world\'s largest and most spectacular sea cave. The cave is the home of the wild stellar sea lion, primarily during the fall and winter months and is called the hauling area.

  • Florence Area Chamber of Commerce Visitor Center

    290 Hwy 101
    Florence, Oregon 97439
    (541) 997-3128

    Embark on endless Uncurbed Adventures by day, then shop, dine and be entertained when the sun goes down on the gorgeous Pacific Ocean...it's all here in beautiful Florence, Oregon! From ATV and sandboarding action on the immense sand dunes to strolling Historic Old Town, hiking or camping in Old Growth forests, there's too much to do in just one day! Book your reservations at one of several lodging choices and make Florence you new favorite travel destination.

Featured accommodations

  • Vacasa - Florence

    3298 Hwy 101
    Florence, Oregon 97439
    (541) 997-6235

    There's no better way to truly experience Florence, Oregon than by living like a local in a private vacation home! Vacasa has dozens to choose from, including cozy cottages right downtown, waterfront retreats on the Siuslaw River and Siltcoos Lake, and oceanfront homes steps from the sandy beach. Every Vacasa home in Florence is unique, but many offer private hot tubs, full kitchens, fireplaces, WiFi, and pet-friendly policies. Find your ideal retreat today—visit Vacasa.com for detailed descriptions and photos of each property, along with customizable search and easy online booking.

  • Driftwood Shores Resort & Conference Center

    88416 1st Ave
    Florence, Oregon 97439
    541.997.8263

    Driftwood Shores is the ultimate place to call home for your vacation, being the only oceanfront lodging property for mile. You will be merely steps away from ten miles of uninterrupted beautiful beaches. Whether you’re here with family, planning a trip with your closest friends, or looking for a place to spend a little quality time with a loved one, you’re sure to discover something truly special on the shores of the Oregon coast. Breathtaking views of the Pacific Ocean are just the beginning of this exceptional destination; the refreshing coastal air and bright sunshine is sure to help you rejuvenate on your stay, no matter how long. We are conveniently located close to the Oregon Dunes National Recreation Area, Sand Master Park, Sea Lion Caves and Heceta Head Lighthouse.

Featured Events

  • Dallas Brass Concert at Florence Events Center

    715 Quince St
    Florence, Oregon 97439
    541-997-1994
    Wednesday, Mar 29th, 2017

    Dallas Brass will bring the house down with a repertoire that includes classical masterpieces,
    Dixieland, swing, Broadway, Hollywood and patriotic music. The program will be a musical travelogue.

  • Florence Fest 2017

    715 Quince St
    Florence, Oregon 97439
    none provided
    Friday, Mar 31st, 2017 - Saturday, Apr 1st, 2017

    A showcase of carefully selected Oregon boutique wineries along with regional fine art, food and live jazz. This upscale two-day festival is being produced by Coast Radio in cooperation with the Florence Area Chamber of Commerce and the central coast art community. 

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