Florence

Located on the central Oregon coast along Highway 101, Florence is a scenic and recreational paradise. A charming old town which was originally a mill town, Florence has a population of over 6200. Old Town boasts a number of interesting shops and restaurants, and there is a marina and RV campground on the waterfront. Along Highway 101, there are many new stores in this growing area of the Oregon coast.

Camping, fishing, dune buggy rides, sand boarding, shopping, crabbing, clamming, birding, hiking and golfing are but a few of the activities available in Florence.

Featured activities

  • ApexHeli

    2001 Airport Way
    Florence, Oregon 97439
    541-997-3270

    Experience the Oregon Coast like you have never seen it before. You will always remember a helicopter tour with ApexHeli. Offering a variety of tours throughout the Oregon Coast. ApexHeli was founded in 2007 and has since grown to a full scale helicopter and fixed wing commercial, tour and training company headquartered out of Florence, Oregon. Visit our website for details on tours and other services.

  • Wildcat Creek Covered Bridge

    Florence, Oregon 97439

    The Wildcat Bridge is located on a small winding road a short distance from Highway 126. From the bridge site where Wildcat Creek flows into the Siuslaw River, Stagecoach Road hugs the hillside until it drops into the narrow plain at Swisshome. Stagecoach Road was the original road to the coast, but was bypassed after the Linslaw Tunnel and Mapleton Bridge were built in the 1930s. The nearby Austa boat ramp provides access to the river for fishermen on the Siuslaw River. The bridge was closed for repairs several times in the 1980s and in the autumn of 2000, when the structure was strengthened. HOW TO GET THERE: Travel 33 miles west of Eugene on Oregon Highway 126 to Whitaker Creek /Clay Creek Recreation Area turnoff. Exit the highway on the south side and follow the road back under the highway and railroad tracks (north) a short distance to the bridge.

Featured accommodations

  • Vacasa - Florence

    Florence, Oregon 97439
    503-345-9399

    Vacasa is the Oregon Coast's largest vacation rental management, with over 400 privately-owned, professionally-managed rental homes located from Astoria in the north to Brookings in the south. Vacasa offers the perfect accommodation for every taste and budget, ranging from laid-back beach cottages to luxury oceanfront estates. Each vacation home is unique and amenities will vary, but many feature private hot tubs, full kitchens, fireplaces, WiFi, oceanfront or ocean views, and pet-friendly policies. Visit Vacasa.com for detailed descriptions and photos of each property, along with customizable search and easy online booking!

  • Comfort Inn of Florence

    2475 Hwy 101
    Florence, Oregon 97439
    541-997-7797

    We are a 100% non-smoking hotel. Only a short drive away from the Pacific Ocean, Historic Old Town, Oregon Dunes National Recreation Area and Sand Pines Golf Course. Enjoy a free continental breakfast before a day at the beach.

Featured Events

  • Festival of Trees in Florence

    715 Quince St
    Florence, Oregon 97439
    541-997-1994
    Sunday, Nov 30th, 2014

    The Festival of Trees is an extravagant holiday display benefiting the Military Heritage Museum. Donations will be accepted and all money raised will benefit the museum! There will be 25 large trees and 10 tabletop trees available for purchase or on a “buy it now” price. Open to Public Noon – 3 p.m.  VIP Only Event 4 – 6 p.m.

  • Empty Bowls Benefit

    715 Quince St
    Florence, Oregon 97439
    541-997-1994
    Friday, Dec 5th, 2014 - Sunday, Dec 7th, 2014

    The 19th annual Empty Bowls event will benefit Florence Food Share, the local food pantry. Sponsors, local artists and restaurants donate their talent, time and wares to make this event possible. Hundreds of handmade ceramic bowls created by local artists are sold to the public. Artwork of many kinds will be available for bidding at the silent auction section of the event.

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