Florence

Located on the central Oregon coast along Highway 101, Florence is a scenic and recreational paradise. A charming old town which was originally a mill town, Florence has a population of over 6200. Old Town boasts a number of interesting shops and restaurants, and there is a marina and RV campground on the waterfront. Along Highway 101, there are many new stores in this growing area of the Oregon coast.

Camping, fishing, dune buggy rides, sand boarding, shopping, crabbing, clamming, birding, hiking and golfing are but a few of the activities available in Florence.

Featured activities

  • Sea Lion Caves

    91560 Hwy 101
    Florence, Oregon 97439
    541-547-3111

    The Sea Lion Caves (the world\'s largest Sea Cave according to Guinness) are located approx. 11 miles north of Florence and offers an awe-inspiring, intimate view of Sea Lions in their natural habitat. Descend over 200-feet into the world\'s largest and most spectacular sea cave. The cave is the home of the wild stellar sea lion, primarily during the fall and winter months and is called the hauling area.

  • Heceta Head Lighthouse

    Hwy 101 S
    Florence, Oregon 97439

    Named after Don Bruno de Heceta, a Spanish explorer, Heceta Head lighthouse is located north of Florence. This 56-foot tower was first lit in 1894. This lighthouse is 205 feet above the ocean and the light sits at the top of the 56' tower illuminated in 1894. A half-mile hike will lead visitors to this lighthouse, in addition to seabird nesting sites and nearby Bed and Breakfasts located in the assistant keeper's home. The short 1/2 mile hike to the top of the lighthouse from the parking lot is well worth the effort. The spectacular view makes it a great place to share a kiss or for a picnic. Open daily, May-September and Friday-Monday during March, April and October for tours.

Featured accommodations

  • Comfort Inn of Florence

    2475 Hwy 101
    Florence, Oregon 97439
    541-997-7797

    We are a 100% non-smoking hotel. Only a short drive away from the Pacific Ocean, Historic Old Town, Oregon Dunes National Recreation Area and Sand Pines Golf Course. Enjoy a free continental breakfast before a day at the beach.

Featured Events

  • Xwest Huck Fest

    Sand Master Park
    Florence, Oregon 97439
    541-997-6006
    Saturday, Aug 16th, 2014

    Sand Master Park and Xwest Clothing Company’s  annual pro/am sandboard jump competition sanctioned by Dune Riders International. Jumps and only jumps on the dunes in beautiful Florence, Oregon!

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