Florence is a hub for adventure-seekers. Located right in the center of the Oregon Coast, it’s a short trip to big sand dune expeditions, miles of beach for kiteboarding and surfing, and ancient forests for biking.
Visitors and residents alike often head out into the wild to ride dune buggies and ATVs, or sand-boards, on the nearby dunes. But the dunes are just the beginning, with the Siuslaw River flowing right through the middle of town and a dozen pristine lakes within a dozen miles. Florence itself has a vibrant Old Town district with lodging, a marina, quaint shops, fascinating galleries, and incredible food and drink. Voyage into the great unknown, and then wind down the day with a local craft beer and some fresh seafood.
Featured Spots
Central Coast
Heceta Head Lighthouse
There are few more dramatic vistas along the Oregon Coast than Heceta Head, a 200-foot bluff that juts out into the sea and is crowned with a 56-foot-tall lighthouse that has steered ships from danger since 1894. The view is...
Summer StreetFlorence, OR
(541)547-3416
Central Coast
Sea Lion Caves
America’s largest sea cave, Sea Lion Caves is a privately owned wildlife preserve and bird sanctuary that is the year-round home of the Steller sea lion. Sea Lion Caves is not a zoo, so the protected marine animals come and...
91560 Hwy 101Florence, OR
(541)547-3111
Email us (info[at]sealioncaves[dot]com)
Central Coast
Florence Events Center
A full-service convention and performing arts facility on the central Oregon coast capable of hosting groups up to 500. There is a 457-seat proscenium theater for general sessions and fine art performances such as concerts, plays, ballet and opera.
715 Quince StFlorence, OR
(541) 997-1994
Email us (lis[at]eventcenter[dot]org)
Central Coast
C&M Stables
Conveniently located southwest of Portland and just north of Florence, Oregon, C&M Stables offers a variety of horseback riding experiences for beginning, intermediate and advanced riders. Choose a horseback riding adventure that fits your style!
90241 Highway 101Florence, OR
(541) 997-7540
Email us (office[at]candmstables[dot]com)
Central Coast
Darlingtonia State Natural Site
Darlingtonia State Natural Site is the only Oregon state park property dedicated to the protection of a single plant species. Concurrently, the plants it protects are the only carnivorous flora in the system. This 18-acre botanical park provides parking and...
Florence, OR541-997-3851
Central Coast
Full Throttle Rentals
Explore the Siuslaw National Sand Dunes and enjoy amazing views and beach access, or explore the acres of the National Forest on one of Full Throttle Rentals’ 4×4 ATV, 2-seaters or 4-seaters. They also offer jet ski and kayak rentals...
05454 Hwy 126Florence, OR
(541) 999-7839
Email us (fullthrottlerentalsllc[at]gmail[dot]com)
Central Coast
Oregon Coast Military Museum
The Oregon Coast Military Museum was incorporated on December 31, 2008 as an Oregon Domestic Non-Profit corporation. With a stated mission of “Honoring Our Veterans by Educating Our Public”, we have completed a military museum which opened on July 4,...
2145 Kingwood StreetFlorence, OR
541-902-5160
Email us (ocmmflorence[at]gmail[dot]com)
Central Coast
Aero Legends
Enjoy a visual tour that you’ll be talking about the rest of your life. The stunning, breathtaking views along with the thrill of an open cockpit will prove to be a highlight of your recreational time in Florence. Make appointments...
Florence, OR
541-991-6139
Email us (terry[at]tomenyaero[dot]com)
Central Coast
Mike Kelly’s Guide Service
Mike Kelly offers guided fishing trips for salmon and steelhead trips year-round on the Siuslaw, Umpqua, Siletz, Coquille, Elk and Sixes Rivers depending on the fish runs and latest fishing conditions.
Florence, OR
541-729-7446
Email us (mikekellysguideservice[at]yahoo[dot]com)
Central Coast
Siuslaw Vista Day Use
Day use area for South Jetty Road. Expect limited or no services. Be prepared to pack out all waste.
Florence, ORCentral Coast
Sandland Adventures
Featuring exciting dune buggy tours up to 10 passengers and scenic giant tours on 27+ passenger buggies (accommodating up to 54). Also offering a fun center with go-karts, 18-hole miniature golf, bumper boats, riding railroad, gift shop and more.
85366 Highway 101Florence, OR
(541) 997-8087
Email us (Sandland[at]sandland[dot]com)
Central Coast
Bicycles 101
Bikes of all types. Guitars and accessories, strings stands tuners etc…
1537 8th StreetFlorence, OR
541-997-5717
Email us (bicycles101[at]inbox[dot]com)