Industry Stories

  1. OCVA announces $72,000 in grants

    Posted by OCVA / April 10, 2018

    The Oregon Coast Visitors Association (OCVA) is pleased to announce seven grant awards totaling $72,000 to organizations implementing high-value destination development projects that align with OCVA’s strategic goals. The awards were made through OCVA’s Strategic Investment Fund (SI-Fund), which is a new grant program established after the passing of Oregon House Bill 4146 in 2016. “These grants will greatly accelerate destination development work along the…

  2. South Coast gets a primer on global tourism

    Posted by OCVA / April 10, 2018

    When it comes to marketing to international tourists, there are many tricks to the trade. Many small businesses are overwhelmed at the project of learning the ins and outs, despite knowing there could be big economic rewards. Earlier this year, the Oregon Coast Visitors Association (OCVA) and Travel Oregon partnered up to deliver a first-of-its-kind global sales training on the South Coast to help ensure…

  3. OCVA nurtures Oregon Coast’s fat biking industry

    Posted by OCVA / April 10, 2018

    Take a stroll along one of the Coast’s long, sandy beaches and you’ll likely come across people walking and running, kids playing soccer, families flying kites, dogs fetching sticks, and surfers gearing up for the waves. A few years ago, you might have seen a few fat bikes (so named because of their 4-inch-wide tires) among other beach users. Today, you might see dozens. The…

  4. Lincoln City learns the value of sharing guest data

    Posted by OCVA / April 10, 2018

    Hotels have come a long way since the days of advertising in the Yellow Pages. Today, businesses can choose to spend their advertising dollars in a myriad of ways, ranging from traditional print, radio and television ads to online advertising. In today’s digital age, it’s getting easier and easier to target customers by location, interests and spending habits. But you can’t do so without important…

  5. Guides Encourage People to Look, Not Touch Tide Pools

    Posted by OCVA / February 20, 2018

    Oregon’s rocky shoreline is a huge draw for tourists, many of whom travel from miles away to see the dramatic rocks, cliffs and islands sprinkled along the Coast. Of the more than 1,400 rocks and islands off the Coast, none is more famous than Haystack Rock. Jutting out of the Cannon Beach shoreline, the 235-foot rock is one of the most popular and most photographed…

  6. OCVA Offers Scholarships for Oregon Guest Service Trainings

    Posted by OCVA / February 20, 2018

    Even the highest-rated companies make mistakes. Whether the culprit is an overcooked steak, a grumpy waiter or a weather-related cancellation, chances are, if you’re providing a service, things are bound to go wrong. You can’t control people’s moods or the weather. But you can take precautions to ensure that fewer mistakes happen and that when they do, your staff know how to respond. In 2018,…

  7. Lessons Learned From 2017 Fire Season

    Posted by OCVA / February 20, 2018

    On July 12, 2017, the Chetco Bar fire was spotted by a commercial pilot from the air in a steep, remote area in the Kalmiopsis Wilderness roughly six miles west of Pearsoll Peak and 20 miles northeast of Brookings. The fire would eventually burn 191,125 acres and force 5,000 people to evacuate their homes. Like the 2002 Biscuit Fire, which burned 500,000 acres, the Chetco…

  8. Program Trains Hospitality Job Seekers

    Posted by OCVA / February 20, 2018

    Statewide, the travel and tourism industry directly employs 105,500 people, a number that increased 23 percent between 2003 and 2015, according to Travel Oregon. “Visitors to the Central Coast spent almost $700 million in 2017, a number that is expected to continue to grow as Portland’s population increases,” says Marcus Hinz, executive director of the Oregon Coast Visitors Association. Many hospitality businesses along the Coast…

  9. Tillamook and Florence Invest in Curb Appeal

    Posted by OCVA / December 1, 2017

    If you’ve driven through Tillamook, Oregon, lately, you’ve likely noticed some big changes in the works. The Oregon Department of Transportation is two years into a three-year project aimed at improving traffic flow, expanding bike and pedestrian paths and creating public gathering spaces. Many local leaders see the revitalization project as a way to bring more people into its historic downtown. Known as the U.S.…

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