Industry Stories

  1. Travel Southern Oregon Coast promotes regional collaboration

    Posted by OCVA / June 15, 2018

    With the Bandon Dunes Golf Resort, the Southwest Oregon Regional Airport, miles of uncrowded beaches and trails, the South Coast is attracting an increasing number of visitors. One sign that the area is maturing as a regional destination is the decision by local stakeholders to create a destination management organization (DMO) to represent the region as a whole. Travel Southern Oregon Coast (TSOC) complements the…

  2. New group works to restore threatened Oregon Dunes

    Posted by OCVA / June 15, 2018

    “In the end we will conserve only what we love; we will love only what we understand; and we will understand only what we are taught.”(Baba Dioum, 1968)   The Oregon Dunes National Recreation Area (ODNRA) is the largest expanse of coastal sand dunes in North America, attracting more than half a million visitors each year. Yet, as non-native species such as European beachgrass and Scotch…

  3. North Coast cultivates agri-tourism businesses

    Posted by OCVA / June 15, 2018

    While Jacobsen Salt, Pelican Brewery Company’s  Double IPA and Tillamook Cheese have made their way onto grocery store shelves across the country, Tillamook County is home to countless other high-quality food businesses. Over the next two years, Partners for Rural Innovation will leverage a $45,000 grant from Business Oregon’s Rural Opportunity Initiative Grant program to launch three separate initiatives aimed at supporting budding businesses and…

  4. Coastal resource managers send a unified message

    Posted by OCVA / June 15, 2018

    Ask someone to name their favorite Oregon Coast experience and chances are they will mention natural attractions such as Haystack Rock, Cape Perpetua, the Oregon Dunes, or one of many National Wildlife Refuges along the Coast. Recognizing the role the tourism industry plays in educating visitors about these special places, including how to preserve and protect them and how to safely enjoy them, the Oregon…

  5. OCVA announces $72,000 in grants

    Posted by OCVA / April 10, 2018

    The Oregon Coast Visitors Association (OCVA) is pleased to announce seven grant awards totaling $72,000 to organizations implementing high-value destination development projects that align with OCVA’s strategic goals. The awards were made through OCVA’s Strategic Investment Fund (SI-Fund), which is a new grant program established after the passing of Oregon House Bill 4146 in 2016. “These grants will greatly accelerate destination development work along the…

  6. South Coast gets a primer on global tourism

    Posted by OCVA / April 10, 2018

    When it comes to marketing to international tourists, there are many tricks to the trade. Many small businesses are overwhelmed at the project of learning the ins and outs, despite knowing there could be big economic rewards. Earlier this year, the Oregon Coast Visitors Association (OCVA) and Travel Oregon partnered up to deliver a first-of-its-kind global sales training on the South Coast to help ensure…

  7. OCVA nurtures Oregon Coast’s fat biking industry

    Posted by OCVA / April 10, 2018

    Take a stroll along one of the Coast’s long, sandy beaches and you’ll likely come across people walking and running, kids playing soccer, families flying kites, dogs fetching sticks, and surfers gearing up for the waves. A few years ago, you might have seen a few fat bikes (so named because of their 4-inch-wide tires) among other beach users. Today, you might see dozens. The…

  8. Lincoln City learns the value of sharing guest data

    Posted by OCVA / April 10, 2018

    Hotels have come a long way since the days of advertising in the Yellow Pages. Today, businesses can choose to spend their advertising dollars in a myriad of ways, ranging from traditional print, radio and television ads to online advertising. In today’s digital age, it’s getting easier and easier to target customers by location, interests and spending habits. But you can’t do so without important…

  9. Guides Encourage People to Look, Not Touch Tide Pools

    Posted by OCVA / February 20, 2018

    Oregon’s rocky shoreline is a huge draw for tourists, many of whom travel from miles away to see the dramatic rocks, cliffs and islands sprinkled along the Coast. Of the more than 1,400 rocks and islands off the Coast, none is more famous than Haystack Rock. Jutting out of the Cannon Beach shoreline, the 235-foot rock is one of the most popular and most photographed…

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